Kutjura, also known as kutki or Picrorhiza kurroa, is a perennial herb native to the Himalayan region and has been widely used in traditional Ayurvedic medicine for its therapeutic properties. In recent times, there has been an increased interest in cultivating Kutjura due to its medicinal value and potential economic benefits. This article delves into the cultivation of Kutjura, highlighting key aspects and considerations for a successful venture.